In today's world, effective communication play a vital role in the performance of the business. your business comes into trouble if your messages do not communicate effectively. Communication creates strong relationships and connections which is necessary to achieve business goals.
Good quality effective communication role is very important to the success and failure of any business whose connection spread worldwide. Business which operate the worldwide need a proper mechanism of communication for connection their employe, customer, supplier, seller, etc.
In today's business environment Role of unified communication is increasing day by day dramatically. According to Transparency Market Research, the annual growth rate of Unified Communication is 16%.

Unified Communications is a term used in communication, it encompasses a wide range of applications and technology integrated into a unified communication system. A possible application that integrated into a Unified communication system is

1. Voice call
2. Voice conferencing
3. Video call
4. Video Conferencing
5. Voicemail
6. Email
7. SMS
8. Fax
9. Speech recognition
10. Call control

Integration of unified communication in business is very cost-effective. Unified communication provides businesses all with one communication solution. By integrating all telephony and business data in a single network such as email, instant messaging, voice phone, and video call and video conferencing save too much cost as compare to integrate all individually.

Unified communication provides the business ease to share their sensitive information without fear. Most of the business need to communicate their sensitive information through email, fax, messages, etc. Unified communication software encrypts sensitive information over the network and the wrong person can not read that info.

Unified communication provides many benefits in business. Through the use of call conferencing communication tool in the business allows the customer to connect directly and immediately and facilitate the employees to solve the problem quickly and accurately. But the biggest benefit of call conferencing is it save time and reduce travel expense. By using unified communication you can save your resources money and time.

Unified communication provides advanced telephony functionality to meet the requirement of today's business. By using short number dialing no need to remember the area code of specific geography. Unified communication also provides the facility of call forwarding by using this you can forward calls to a specific extension.